How to increase your Airbnb bookings during the off season

Summer is high season for holidays, which means lots of paying guests. But if you’re worried that this means your Airbnb income will to come to a halt before the flurry ofChristmas bookings, have no fear. There’s plenty to attract guests to the city during the cool of Autumn, and we also have some tips and tricks that’ll help you maximise yourAirbnb income too.

Keep an eye on the calendar

The sun may not be shining quite as brightly, but that’s not the only reason to visit the Capital. This month sees the Rugby World Cup kick off in London, and with teams from all over the world coming together to battle it out, it’s sure to attract lots of travellers looking to haul up in an Airbnb home for their stay.

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And that’s not all – the Royal Horticultural Society hosts great seasonal events duringOctober and November, and there are plenty of food & drink festivals, half marathons and firework displays going on before Christmas too. London’s also a topChristmas shopping destination for people from all over the world, and what better way for them to relax tired ankles and worn out credit cards than in the comfort of someone’s real home? And a London Airbnb is even more appealing because it reminds them of the classic Christmas film The Holiday, to boot ????

Take action

So, there’s plenty to keep guests coming as the nights draw nearer. But how do you get them to pick your amazing Airbnb home over someone else’s? We’ve found that lowering prices slightly can be one way to fight off the competition, and you can do it safe in the knowledge that the Christmas high season will make up the difference. Or, you could take a more tactical approach: make sure the last of your Summer guests leave 5-star reviews by giving them great stays before they head home (…there are Airbnb management services that can help with that, you know!). This will ensure that you’re top of the list for guests searching for Airbnb homes in London, and reduce the impact a quieter period may have on your occupancy.

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